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What is mission statement?
A code word for making out with your girl. Useful in situations where others are present.
The Boys: What took you so long dropping off your girl?
Dude: Oh you know, just writing mission statements.
mission statement - video
Mission statement - what is it?
The vague and unobtainable goals of a company or organization used by management to explain what the company or organization and they themselves do.
After months of meetings and repeated drafts they thought their new Mission Statement was perfectly clear, only problem was it really had nothing to do with what they did.